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Books: Nonfiction

No longer second-class citizens of the children's book shelves, nonfiction books are among the hottest-selling books for children. It's also one of the less competitive niches in the market -- at least for those who write well, know their topic, are sticklers for accuracy, and who work well under deadlines. Not only can writers market their own original nonfiction book ideas, they can also get assignments from publishers, especially those specializing in books for schools and libraries.

What is nonfiction?

The umbrella term " nonfiction" embraces an enormous range of genres: biography, science books, art, various how-to and craft books, history, behind-the-scenes, holiday books, museum books and kits, sports, and much more. Sometimes the line between fiction and nonfiction becomes blurred, as in the dramatized biographies, or the fantasy-like Magic School Bus science books, which shows that there is plenty of room for creativity in the nonfiction scene.

The nature of nonfiction

Browse through the children's section in a large bookstore and you'll see that there is a large market for lively, well-written, lavishly illustrated nonfiction. Children are drawn to clear, bright photos and illustrations. The use of contrast and whitespace in the Eyewitness books is widely appealing.

But despite the apparent emphasis on pictures, text is still extremely important. Above all, children's nonfiction must be readable by the target audience. Not only must the text be written at the appropriate reading level, it must also be constructed so that the facts are readily accessible and easily understood. Readers should never have to guess at your meaning and shouldn't have to hunt too hard for the information that they need. Glossaries, sidebars, and other similar features help increase the accessibility of the text.

The text must also be extremely accurate. No publisher wants to get letters and phone calls explaining why your use of the Bernoulli model to explain lift in an airplane is entirely wrong (if the Bernoulli effect were all that held an airplane up, it would be impossible for stunt planes to fly upside-down -- see How Airplanes Fly: A Physical Description of Lift).

nonfiction markets

Trade: nonfiction may be sold through the trade book market. These are books that are sold "to the trade" -- that is, to traditional and online bookstores, and to wholesalers who supply books to your favorite stores. Most trade publishers accept queries and nonfiction book proposals, though it is best to consult the Writer's Market for specific guidelines. Trade books must be lively and fun, and often are interactive books.

Mass-market: Traditionally, mass-market books are those supplied to grocery stores, variety stores, and similar outlets. Sometimes these books are less expensive, and many are in-house productions or are assembled by a book packager. Writers aiming for the mass-market may approach book packagers with a proposal, or may seek assignments from packagers. Much of this work is work-for-hire, where the author signs away all rights to the work once it is completed.

School and Library: These books written specifically for libraries and schools, and are often encased in sturdy library binding. Many publishers specialize in this market. The books may range from simple concept books for emergent readers, to in-depth treatment of complex issues for high-school students, to hi-low books written to please older students who read at a low level. Many books are written to be resource books for students who are writing reports. Librarians need new books every year as old ones wear out or the information in them grows obsolete, and naturally they want new books, not merely new copies of an older book. School and library publishers, therefore, have to supply a steady stream of new titles, which means they are often in need of writers with expertise in in-demand topics. They also publish an even wider range of topics than the trade market, since they are working to satisfy the needs of teachers and librarians. Most of the assignments are work-for-hire arrangements, but a good writer can often get a steady stream of assigned books a create a respectable resume in a short time. A writer with some writing credits or at least some good solid writing samples and a writer's resume can approach publishers who accept resumes and ask to be in the files for future assignments.

Research

The nonfiction writer must be an expert in research. Just looking up a few facts on the web won't do. Facts must be checked and double-checked, so multiple reliable sources are a must. Newspapers and magazines are a start, but rather than rely on an article as a source of information, find out what resources the author used. Books are often well-researched, but use books written for adults -- though if you are unfamiliar with a topic, children's books can be a good place to start learning! Again, find out what sources the authors used, and keep searching to find the origins of each piece of information.

Wherever possible, the writer should go directly to the source for information. If writing about Charles Darwin, for example, the writer should read his works rather than read commentaries about them. If writing about drag racing, look up professional racers on the web and contact as many as you can who will answer. If writing about the latest genetic research, find a geneticist at a research institution or university who can work with you. Experts can help answer your questions, and may even fact-check your manuscript.

One of the greatest research tools a nonfiction writer can access is a university library or research library. Most state universities, and many private universities and research libraries will allow people from the outside community to use their resources, which include book stacks, research journals, online article databases, microfilm and microfiche files, maps, government documents, dissertations, special collections, interlibrary loan services, and more. Librarians may have research specialties, so ask at the front desk to find which librarian can help you the most.

Being a good researcher means getting organized. Whether you keep paper files or electronic copies of your work, keep everything for each project in its own folder. When your assignment or project is finished, you can file the information according to topic to use later for other projects.

Organizing the material

The best way to make your topic accessible to the reader is to organize it well. Your research will yield mountains of information, but you don't want to pack every last fact into your book. Once you understand the topic well, pick out the most important points, the "take home message" that you want your reader to remember. Then organize your book around those points. Find ways to make connections between your important points. Clear connections help readers remember the facts better.

Organization is a bugbear for some writers. Finding the key ponts out of all your information is tricky, especially if you are new to the topic. One technique is to write the facts that you want to use on separate index cards (with some kind of code or other way of finding the source material for the fact), then sort the cards into related piles. As you separate and organize your cards, a rough outline will emerge.

Sometimes a metaphor serves as a good organizing device. Relating an ecological habitat to a neighborhood, or the earth to a spaceship can help the reader organize new information along a familiar framework.

As you organize, you may find some facts that relate to your main points but may start taking you in a different direction. You can either weed these facts out, or save them for interesting sidebars.

Creative Aspect

Always remember that a nonfiction book isn't an encyclopedia article -- but then, encyclopedias don't have to be drab, either. Your writing style should always be lively, even when writing for school and library publishers who have specific writing style guidelines. If you're not sure where to begin, look at other children's books on the same topic and study how the author approached the material. Search for ways to hook the reader.

In a biography, for example, you don't want to just recount the dry facts of someone's life. Find interesting anecdotes that illustrate what kind of person your subject was or is, including anecdotes of the person's childhood years. Find out what makes the person tick. Bring your subject and the subject's world to life.

History, like biography, should be full of anecdotes. When you say history to most people, they roll their eyes and say, "Boring!" That's because too many of us learned history as a list of dates, wars, kings, generals, and presidents. History comes to life when you look at the people, ordinary people, going about their ordinary business during extraordinary times. Paint a clear, bright, and accurate picture of what life was like during the time period you're writing about. Read fictionalized accounts of historical events to see how lively history can be.

The how-to book

Craft books, hobby books, books of magic tricks and science experiments, and other how-to books require special handling. These books usually include recipe-like instructions for making specific projects, though the instructions may allow lots of creative leeway. In either case, the instructions must be extremely clear with enough detail so that any beginner can follow the instructions and successfully complete the project. It is an absolute must that the writer should make the project exactly as the directions state. This may seem obvious, yet it's not at all uncommon to find huge craft books and science experiment books full of activities that are most likely gleaned from other books and clearly haven't been tested. Some examples we've seen include:

  • A Halloween craft book that had readers make floating ghosts out of helium balloons and cheesecloth. If the writer had tried the craft, she would have quickly discovered that helium balloons don't have enough lifting power to hold up a sheet of cheesecloth, and you get sad little "ghosts" pinned to the floor by their own weight.
  • A mushroom spore print craft in a science book that had the reader place a mushroom cap on paper, cover it with waxed paper, and place a heavy book on top for a couple of days. All this will produce is a smelly, mushy mess. A real mushroom spore print is made by putting a cap on paper that is half black, half white, then covering it carefully with a cup. The cap sheds spores onto the paper. If they are dark, they show up on the white half of the paper, and if light, they show up on the dark half.
  • Experiments in chromatography that have the reader dot ink or leaf extract on the end of a strip of paper, then submerge the end of the paper, including the dot, into alcohol. This will produce little or nothing. In chromatography, the idea is to get the solvent to move up the paper strip, through the sample that has been dotted on the paper, and separate any pigments. The dot needs to be above the solvent, not in it.

Crafts and other how-too books need clear illustrations. In your query or proposal, offer to send lots of artist's reference photos and sketches so that the photographer or illustrator who is assigned to your book produces illustrations that clearly show the process. There's nothing more exasperating than to get copies of your book from the publisher and see that the artist depicted a step incorrectly. You can just feel your readers' frustration as they try to do the craft and have it come out wrong every time. For the sake of your reader, make sure that the artists have clear instructions, diagrams, and samples to work from.

Recommended books

Complete Idiot's Guide to Publishing Children's Books
Harold Underdown
F&W Publications, 2004
Written by a highly experienced children's book editor.

How to Write a Children's Book and Get it Published(3rd edition)
Barbara Seuling
Wiley, 2004
An up-to-date reissue of a classic book often used by writing instructors.

Glen and Karen Bledsoe --> articles --> What should I write? --> Books: nonfiction

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