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Creativity: The Idea Engine

 

Where do you get your ideas?

In an online essay, author Neil Gaimain answers this question by saying, "I make them up. Out of my head." While the reply sounds facetious to the inquiring newcomer who is looking for the "secret," it is, nevertheless, the truth. Goosebumps author R.L. Stine says that ideas, "...come from everywhere. People you meet. Stories. Movies. Dreams. Memories. Thin air!" Children's book author Jane Yolen says that ideas come from all around: books, songs, conversations, even dreams. "The storyteller in me asks: what if? And when I try to answer that, a story begins."

All writers generate ideas within their own heads. There is no secret source we're all hiding, no sacred ritual known only to the published, nothing but our own little gray cells.

Okay, but really... where DO you get your ideas?

Everywhere. Anywhere. Really. Ideas are all around you. Once you get a few in your head, you'll find that ideas are like bunnies: put some together and they begin multiplying.

Ideas come to you when you're daydreaming, when you're reading, when you're browsing through the bookstore. There are ideas in the dusty stacks of a university library, in brightly-lit toy stores, in libraries, in parks, and probably under your bed.

And here's the real secret:

There are two differences between creative people and non-creative people.

The first difference is that creative people take notice of ideas when they come along. Imagine if a stream of dollar bills came flying past you all day long. Would you take notice? Of course you would! You'd grab as many as you could catch! While there may not be a constant stream of dollar bills flying by you, much as we might wish it, there is a constant stream of ideas flying by. You are, in fact, deep in an ocean of ideas. But you have to catch them before you can profit by them.

Suppose you're an average person watching television one evening, and you happen to catch a program on public television on the history of vaccinations. It looks interesting and you watch it. When it's done, you think, "Hmm, that was kind of cool -- what's on next?"

A professional writer viewing the program, on the other hand, may have a whole different train of thought: "Hmm... Edward Jenner... I remember reading about him long ago. How did he come up with the idea of vaccines again? There could be an article in this, or maybe I could propose a series of books on medical discoveries to that school and library publisher I wrote for last month. What about the boy that Jenner vaccinated? Could I do a picture book from his point of view? Or maybe a short story for a magazine? I wonder how he felt about the procedure? Or I could do a science book from the point of view of the bacteria, and they all flee in terror when Jenner comes along..."

And that leads to the second difference: creative people act upon their ideas. While many ideas born of brainstorming may be discarded, a few will catch the writer's imagination and become a story, an article, or a book. Sitting down and turning the idea into a finished work takes time, patience, discipline, and organization. Many would-be writers never get past this step, always thinking, "One day I'm going to write that novel. I've got a great idea..." Well, today is a great day. Why not start now?

The Idea Engine

If you're not used to coming up with ideas of your own, it can seem like hard work. Every new idea is hard-won and treasured. But if you practice enough, you'll soon find that ideas flow from your mind faster than you can write them down. It's the regular practice of idea generation and daily writing to turn ideas into finished works that builds your personal idea engine.

When you read a book, any book, ask yourself, "What could I write that's similar? Or that has similar features? What is there in this book that could become an article, a story, a novel, or a non-fiction book?" If you watch an interesting show on T.V., notice how the information is organized. Think about how you could write an article with the same information. In the library, sit down with your notebook near the children's book section and listen in on children's conversations. What is important to them? What do they argue over? How do they play? Could any of these lead to a short story?

Keep a notebook of the ideas you generate, or keep them in a file on your computer. If you're still having trouble getting started, try some writing prompts.

Once you have ideas, practice writing them. Write every day if possible in order to build the writing habit. Between idea generation practice and daily writing, you'll soon have a steady stream of creative work flowing.

Before you ask...

Your request: "I've got a great idea for a book, and if you'll do the writing, we can publish it and split the profits."

Our response: "Thank you, but we already have more ideas than we can possibly write up in a lifetime. In fact, you're welcome to some of them. For free. See our writing prompts page."

Seriously, the surest way to see your ideas turn into successful books is to write them down yourself. You may find in the course of your writing that your grand idea wasn't so original after all. Or you might find it so inspiring that you end up writing several books. It's work, yes, but that's when you discover that the real work is in the writing, not in idea-generating.

As you begin...

Once you have an idea in hand, you may wonder how original it is. Check out our essay on Overused Ideas and see if you may be covering old ground.

Recommended Books:

Zen in the Art of Writing
Ray Bradbury
Bantam, 1992 (reissue)
Ray Bradbury's classic treatise on writing, creativity, and life in general. A must for every writer's bookshelf.

Thunder and Lightning: Cracking Open the Writer's Craft
Natalie Goldberg
Bantam, 2001 (reprint)
Goldgerg muses on how to turn inspiration into finished stories.

A Whack on the Side of the Head
Roger von Oech
Warner Business Books, 1998
Creativity expert (hey, how can I get to be one of those?) Roger von Oech takes the reader through fun and productive exercises to inspire creativity.

Creative Whack Pack
Roger von Oech
U.S. Games Systems, 1989
A companion to von Oech's creativity books, the Creative Whack Pack can be used to jump-start just about any project.

The Writer's Block: 786 Ideas to Jump-Start Your Imagination
Jason Rekulak
Running Press Books, 2001
If your creativity needs more whacking, try this marvelous book.

Glen and Karen Bledsoe --> articles --> The Writing Process --> Creativity: The Idea Engine

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